Wednesday, February 12, 2020

Should online users be bound by their privacy agreements?

Put simply, individuals often pay online, consciously or unintentionally, with

their data and privacy. As a result, companies hold a vast amount of information on consumers, and consumers allegedly agree to that practice. But as our research shows, online privacy agreements are largely incomprehensible.
Regulating privacy
Privacy issues are becoming more and more salient, in part due to enormous privacy scandals. Perhaps most conspicuously, a massive public protest erupted in response to the Facebook-Cambridge Analytica data scandal. In this case, the data of millions of people's Facebook profiles was harvested. Facebook's CEO, Mark Zuckerberg, testified before two US senate committees about the company's privacy practices.